Design & development for Movement for Modern Life, an online yoga video resource based in London featuring the best british yoga studios & teachers. In charge of all technical and visual aspects of the online business, I integrated the original branding by FiveFootSix into an elegant & fully responsive UI and a seamless user experience. The mission was to differentiate the MML site from competitors by taking a fresher, more contemporary visual approach to Yoga with accessible content on the go.
Mutliple subscriptions models, Gifts, Coupons, were all implemented using Paypal and Stripe’s APIs. The site incorporates social features such as login with Facebook and ‘post story to Facebook’ to optimise a viral effect, together with many other features such as ‘add to favourites’ and personalised Yoga programmes.
In early 2017 I was further tasked with designing the MfML iOS App.
‘We get so many great comments about the site, I am really pleased with all of Erwan’s work.’ (Kat Farrants, Founder of MfML)
Visit Movement for Modern Life